Naradaa earlier also had talked about the TV advertisements. Even nowadays there are some very interesting advertisements which we watch hundreds of times everyday through many channels in different languages.
One of them that strikes me these days is the one about one rupee.
A taxi driver is saying that he doen't have one rupee change and when the passenger protested, he offers to show him a video clip on his cellphone. Explains how he can see many videos like that on the mobile and to watch each clip it costs only one rupee. And the passenger is satisfied and happy!
We used to get chocolates instead of change, in case the shopkeeper doesn't have change. (sometimes even if he has change but doesn't want to part with it!).
There is another one where a guy is kicking up some machine because it has failed to return his one rupee change. Sympathetic with the machine, a shopkeeper sitting nearby offers him an opportunity to watch a video clip so that loss of his one rupee is compensated.
But the point here is that for the shopkeeper, the guy who was satisfied by watching the video clip, the company that advertised, the company that made this clip and theTV channels that show these ads - none of them mind spending that one rupee on a video clip and similar many one rupees on many similar video clips.
But Naradaa is not able to forget that there are still a few million people who would be happy to eat a meal with the cost of those four or five video clips!!!
One of them that strikes me these days is the one about one rupee.
A taxi driver is saying that he doen't have one rupee change and when the passenger protested, he offers to show him a video clip on his cellphone. Explains how he can see many videos like that on the mobile and to watch each clip it costs only one rupee. And the passenger is satisfied and happy!
We used to get chocolates instead of change, in case the shopkeeper doesn't have change. (sometimes even if he has change but doesn't want to part with it!).
There is another one where a guy is kicking up some machine because it has failed to return his one rupee change. Sympathetic with the machine, a shopkeeper sitting nearby offers him an opportunity to watch a video clip so that loss of his one rupee is compensated.
But the point here is that for the shopkeeper, the guy who was satisfied by watching the video clip, the company that advertised, the company that made this clip and theTV channels that show these ads - none of them mind spending that one rupee on a video clip and similar many one rupees on many similar video clips.
But Naradaa is not able to forget that there are still a few million people who would be happy to eat a meal with the cost of those four or five video clips!!!
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